With 2024, graphic design is way beyond static images and traditional techniques. Today, the upcoming trend in graphic design is all about interaction propelled by the increasing need for more engaging, dynamic, and immersive digital experiences. From websites and applications to social media and advertisements, interactive design will retain audience attention and spur activity. In essence, this transformation is rooted in AI-fueled tools that significantly facilitate creating interactive content with greater speed and precision and, yes, with even higher levels of creativity.
Included below are some of the best AI tools for interactive graphic design in 2024, learn how such platforms will change the current design landscape and enable broader creative possibilities for designers at any level.
Adobe Sensei
Adobe Sensei is the foundation of the creative tool suite at Adobe and includes products like Photoshop, Illustrator, and Adobe XD. By embedding A.I. capabilities into these mainstream design tools, Adobe has automated many of the repetitive tasks through workflow in support of allowing designers to focus more on the creative aspects of interactive graphic design.
Key Features:
AI-powered automation: Sensei simplifies many mundane tasks for designers, such as image cropping, object removal, and layer management, by automating these processes to free their creative resources for more high-value aspects of the design.
Adaptive design recommendations: Adobe Sensei understands what a designer is working on and automatically recommends layouts, color palettes, and fonts that will help them ensure cohesion across projects.
Interactive design with Adobe XD: Thanks to the integration of Sensei, designers can prototype interactives, like animations and transitions, and UI elements quickly and with minimum effort in Adobe XD. Who Should Try It:
Adobe Sensei is best used by professional graphic designers, UX/UI designers, and creative agencies who want to bring AI-driven efficiencies within their interactive design workflow. It’s extremely versatile and integrated with all of Adobe’s powerful tools, enabling one to work on a wide range of interactive designs, including web design and app development.
Figma with AI Plugins
Figma is a cloud-based design platform that is fast turning out to be a darling for UI/UX designers, all because of its ability to allow collaboration and versatility. By 2024, AI-powered Figma plugins will change how designers tackle the interactive art of graphic design and will amplify the creative workflow in less time.
Key Features:
Interactive Prototyping: The intuitive design interface in Figma lets users easily create interactive prototypes, right down to drag-and-drop simplicity. It’s easy for designers to add clickable elements, hover states, and transitions to give them the power to create a fully functional prototype without coding.
AI-powered design plugins: The Figma community hosts a range of AI-powered plugins that help one do everything from automatic layout generation to image optimization and even design suggestions. For example, the Autoflow plug-in enables designers to automatically generate flowcharts to visualize how users will be navigating through their product.
Real-time collaboration: With Figma, teams can work together in real-time on interactive design, while AI suggests new edits and improvements in real-time based on how the design has been structured.
Who Should Use It:
It finds perfection for teams and individual designers who need a powerful yet easy-to-use tool to create interactive designs. The AI-powered plugins, along with the cloud-based working platform of Figma, are ideal for projects requiring collaboration between multiple stakeholders.
Canva with AI Magic Tools
Canva has always been known for making graphic design accessible to anyone, but with its AI-driven tools, Canva is going to be a must-have in 2024 for interactive graphic design. Equipped with powerful and easy-to-use features, Magic Tools in Canva has empowered non-professional designers to create interactive content with speed and efficiency never before seen.
Key Features:
Magic Resize: Canvas Magic Resize automatically changes design dimensions for everything from Instagram posts to website banners while maintaining interactivity between layouts.
Interactive elements: You can add interactive elements to any of your designs with Canva, from clickable buttons to animated transitions and GIFs. This will be further improved with AI-powered suggestions on how best to optimize the positioning and behavior of interactive elements.
Design Automation: Canvas AI can build color schemes, suggest templates, and even create branded elements, saving manual effort in creating visually appealing, interactive designs by a great deal.
It would be ideal for:
Canva is perfect for business owners, social media managers, marketers, and anyone who needs to make interactive designs without requiring professional skill in designing. With this platform, AI-driven tools make it quite easy for users to produce professional-grade, interactive content in no time.
LottieFiles
LottieFiles is a specialized creation and integration platform for lightweight animations, further referred to as Lottie animations, into the interactive design of projects.
Lottie Animations use JSON and can easily be implemented on websites, mobile applications, and other digital products. In the year 2024, LottieFiles has increased functionality with AI, which allows users, more than ever, to easily create, customize, and animate interactive elements.
Key Features:
AI-powered animation customization: LottieFiles would automatically suggest animation style, timing, and transitions based on the content in design using AI. This increases efficiency while building interactive animations that improve user interaction.
Integration with design tools: With Lottie, animations can be imported directly into design tools such as Figma, Adobe XD, and Webflow. That makes it pretty easy for designers to add interactive animations without extensive coding.
Previewing Interactive Animations: LottieFiles allows designers to preview interactive animations in real time and test whether animations would work perfectly within the overall design frame.
Who Should Use It:
LottieFiles is ideal for designers and developers who want to introduce high-quality animations into their projects of interactive graphic design. It is highly efficient for a UI/UX designer who works on websites, mobile apps, or digital experiences and requires lightweight and scalable animations.
Designify
Designify is an AI-powered graphic design tool focused on automating almost every important aspect of interactive design. It offers a user-friendly interface in which to create interactive visuals and layouts, making it useful for professional designers and non-designers alike.
Key Features:
AI-powered design suggestions: The changes in layout, color palette options, and font pairing all dynamically change the content of some of the AI-powered design suggestions provided by Designify. All these changes ensure that a coherent and user-friendly interaction project is maintained.
Smart templates: Smart templates in Designify can empower users to create from scratch click-to-view banners, social media posts, or digital ads with embedded links or interactions.
Automated Design Adjustments: Designify uses AI that automatically adapts the design to various screen sizes and platforms so the interactive elements work well on desktop and mobile. Who Should Use It:
Designify is ideal for freelancers, startups, and marketers looking to make interactive designs with minimum technical knowledge as fast as possible.
Thanks to its AI-powered features, this process goes as smoothly as possible, knowing you can deliver high-end, interactive designs without being overly skilled.
Spline
Spline is one of the innovative tools used in the design of 3D interactive graphics. It gives designers the ability to create interactive 3D elements that can be embedded in websites or apps. Since 3D design will gain more momentum in 2024, the AI by Spline makes the creation and manipulation of 3D objects quite easy, thus bringing interactivity to digital projects.
Key Features
Real-time 3D editing: Spline lets designers build, edit, and animate 3D objects in real-time. AI optimizes the models for the best performance and automatically suggests enhancements to lighting, textures, and interactivity.
AI-driven interaction: With Spline, designers attach interactive behaviors to 3D elements, like hover effects, items with clickable interaction, and animations reacting to user input.
Cross-Platform Compatibility: 3D models designed on Spline are easily exportable and embeddable both on websites and mobile devices, maintaining consistency in the performance of interactive elements across platforms.
Who Should Use It:
Spline is ideal for 3D designers, game developers, and digital artists who want to embed interactive 3D elements into graphic design projects. Its AI-driven features further ensure complex interactivity with little coding.
Webflow
Webflow is a favorite web design tool among designers who, though never knowing how to code, needed to create responsive and interactive websites.
In the year 2024, AI-driven feature implementations in Webflow will simply just take it to the next level in the creation of dynamic and interactive web designs.
Key Features:
AI-powered layouts: Webflow applies the use of AI in suggesting responsive layouts, navigation structures, and interactive elements this being grounded in set goals by the user for the design. In that way, it’s easy to create an interactive, stunning, yet functional website.
Dynamic interactions: Thanks to Webflow, designers can apply complex animations, transitions, and interactive behaviors in the form of scrolling effects, hover states, and even clickable buttons supported by AI to optimize user experience.
Responsiveness due to AI: Webflow automatically allows the design to fit into a variety of screen sizes and devices, thus making interactive elements very friendly for both desktop and mobile users.
Who Should Use It:
Webflow would be ideal for web designers, digital marketers, and startups looking to develop responsive, interactive websites with minimal coding. The AI-powered tooling makes it super easy to build dynamic web experiences that engage users.
Runway ML
Runway ML is the most powerful AI-powered creative platform that bundles creative tools into one place and powers interactive design projects. It has various applications, especially in generative designs and interactive media, which makes it an important tool in the hands of a designer who is willing to stretch his creativity.
Key Features
Generative design models: Runway ML’s generative AI models enable designers to create interactive visuals, animations, and even whole environments that are based on input data or parameters. These designs can evolve in real-time by responding to the user’s interaction.
AI video editing: Thanks to Runway ML, one will be able to edit videos interactively with AI-driven tools that will let designers add real-time effects, transitions, and interactive overlays to video content.
Interactive art installations: Runway ML also helps in interactive art installations wherein designers can enable experiences where the visuals will change according to user input gestures or movements. It can be applied in galleries, exhibitions, and digital marketing campaigns.
Who Should Use:
Runway ML ends up perfect for experimental designers, digital artists, and creative technologists looking to integrate AI into their interactive projects. This will be particularly useful for those looking at the juncture of art, technology, and user interaction.
Conclusion
In 2024, the world of interactive graphic design is reshaping itself with AI-powered tools making complex processes more accessible, speeding up workflows, and opening new horizons. Other tools that make responsive, interactive design across media much easier include Adobe Sensei, Figa, Canva, and LottieFiles, while Spline and Runway ML offer extraordinary experiences in 3D design and generative art.
These AI design tools truly enable professional and amateur designers to be more creative and innovative, relieving them from the cobweb of technicalities that burden interactive design. From websites and apps to marketing materials to immersive installations, AI in interactive graphic design enriches new modes of visual communication within a digital context.
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